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Clothing designed to start conversation. 15% of profits donated to mental health charities.
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New to Women's
Top Selling Summer Finds For Women
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A portion of proceeds from every purchase goes towards suicide prevention.
Sticker Club
4 unique stickers delivered direct to you every month!
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Earn points and rewards with every purchase!
Over $300,000 Raised
Every Purchase Makes A Difference
Breaking The Stigma Around Mental Health, Thanks To You
After losing our classmate in 2017 to mental health, something needed to be done. Happiness Project was born with the mission to elevate happiness throughout the world, while supporting those impacted by mental health issues. Through mental health-focused apparel, we strive to show everyone that it's okay to not be okay. With every purchase, you are helping change the conversation around mental health.
See Why We Have 100,000+ Happy Customers
Extremely soft, perfect fit, beautiful color, even better message. One of the best hoodies I own, but I didn’t buy it for me. If even 1 person gains a little hope from seeing it out, it’s worth every penny.
One of the best hoodies I’ve ever owned. Not only is it comfy and cozy, but the details are amazing on this hoodie.
The most comfortable hoodie I own. ALL my friends beg me to let them have it because they love it so much.
I live in England and have bought a few t shirts. The quality is brilliant and the message is amazing.
2024 Chicagoland AFSP "Out Of The Darkness" Charity Walk
Work With Us!
This September, we helped sponsor the largest suicide prevention walk in the country out of Chicago. Together we teamed up with our charity partner, the American Foundation For Suicide Prevention, to raise money and awareness.